Yesterday I was invited to lovely Stockholm to celebrate the second NN07 Project collection (designed by Rasmus Wingårdh) at the boutique hotel, Story. And indeed the hotel’s name echoed the theme for the evening – because if fashion isn’t about telling stories – what is?
With the title, ‘‘The Mustage Made Me Do It’, Rasmus presented an extremely nice and very thought through collection where nothing has been compromised. The designs are not ‘rocket science’ – as Rasmus said himself – but it’s nice, comfortable and yet with a twist – and the sort of styles that you would want to wear again and again and again!
The highlights were the smoking trousers with a linen stripe and the smoking jackets with linen lapels, the jeans with a chinos cut and the shirt with the ever so humoristic and memorable slogan; The Mustage Made Me Do It”.
Every single time I meet someone from the NN07 team, I’m fascinated and captivated by their passion for the brand and for what they are doing. Yesterdays story at Story was no exception and made me crave even more for the womenswear collection not hitting the stores until around this time next year.
Images will be uploaded later – watch this space!